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Executive Advisory · Geneva

Helping leaders build
the companies of
tomorrow — today.

Strategic counsel for Swiss SME leaders navigating transformation, AI adoption, and the demands of a rapidly changing business world.

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LR
40+
Years of global
executive experience

Global expertise,
focused on your future.

La Rade Executive Advisory is founded on four decades of senior leadership experience at the highest levels of global business — including a Director career at Procter & Gamble.

Today, we bring that depth of experience to Swiss SME leaders: providing clear-eyed strategic counsel, board-level guidance, and a pragmatic roadmap for transformation — including the business opportunities and risks of AI.

P&G
Former Director
Global
Industry Reach
Swiss SME
Focus

What we do

Four practice areas — each built around the real challenges Swiss SME executives face as they lead their organisations into a more complex and AI-driven future.

01

Strategy & Transformation

From long-range strategic planning to hands-on transformation execution — we help you define where your business needs to go and build a credible path to get there. Grounded in commercial realism, not theory.

02

Board Advisory

Experienced, independent board-level counsel. We support boards and owners in sharpening governance, challenging executive assumptions, and ensuring strategic decisions are made with clarity and confidence.

03

Business Process Transformation

We re-examine how your business actually works — identifying where processes are creating friction, cost, or missed opportunity — and redesign them for efficiency, agility, and sustainable performance.

04

Redesigning Business for AI

AI is not just a technology — it's a fundamental rethink of how businesses create value. We help executives understand what AI means for their specific organisation and build a roadmap to lead the transition, not follow it.

Practical wisdom.
Real outcomes.

Our approach is direct and candid — informed by decades of operating experience, not just advisory theory. We work as a trusted partner to the executive, not a distant consultant.

Step 01

Listen & Diagnose

We begin by understanding your business deeply — its ambitions, its constraints, and the specific challenges your leadership team is navigating.

Step 02

Align & Design

Together we develop a clear strategic direction and practical roadmap — designed for your organisation's scale, culture, and capacity to change.

Step 03

Support & Deliver

We stay alongside you through execution — providing honest counsel, course-correcting where needed, and ensuring momentum is sustained.

Ready to think
differently?

If you are leading a Swiss SME and looking for an experienced, independent voice to help you shape your strategy, transform your operations, or prepare your business for the AI era — we would be glad to have a conversation.

There is no obligation. Just an honest exchange about where you are and where you want to go.

Email
Location
Geneva, Switzerland

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We typically respond within one business day.